News
C.R. Laurence partners with SCGMA, AGI for educational programs

Feb. 11, 2016 – C.R. Laurence has partnered with the Southern California Glass Management Association (SCGMA) and the Architectural Glass Institute (AGI) to provide a series of educational programs for glaziers that focus on Demountable Wall Division 10 business. The purpose of the partnership and corresponding programs is to give glaziers the knowledge and resources they need to take on these types of projects.

Architects and designers specify office partition systems under CSI Division 10: Demountable Walls. Currently, furniture dealers fulfill the majority of this business. According to Jeff Phillips, Director of Sales and Marketing for the Office Partition Division at C.R. Laurence, the reason is because many glaziers have not had the products and supporting materials needed to bid on these types of projects; for example, CAD drawings, STC ratings, test reports, and master specifications.

“Many glazing contractors today do not pursue Demountable Wall Division 10 projects because historically, they have been handled by furniture dealers,” said Jeff Phillips. “They have not had the products and tools to compete in this lucrative arena. We are here to educate them so they can quickly learn the tactics needed to bid on, and win demountable wall jobs.”

Educational initiatives from C.R. Laurence’s partnership with SCGMA and AGI will include webinars, face-to-face learning sessions, trade show attendance, informative articles, and participation in the Finishing Industries Forum (FIF). FIF is an annual trade event that features speakers, workshops, and presentations on topics that drive the construction industry. The goal is to share best practices and find solutions that expand market share. Educational initiatives and outreach programs are available to all C.R. Laurence customers, and the glazing community in its entirety.

C.R. Laurence is a leading manufacturer of office partition systems, so partnering with SCGMA and AGI–two established and respected organizations in the glazing community–was a logical choice. The company plans future educational initiatives with the Northern California Glass Management Association as well.

“By working together, C.R. Laurence, SCGMA, and AGI can provide the resources glaziers need to forge a clear path into the Demountable Wall Division 10 marketplace,” said Jeff Phillips. “We are committed to helping advance the glazing industry, and educating glaziers on new opportunities will certainly accomplish that.”

For more information
www.crl-arch.com